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Think Stylist logo

Think Stylist is a dedicated insights agency that helps businesses tap into the mindset of modern women.


Powered by Stylist, the UK’s leading media brand for Millennial and Gen Z women, it gives brands and companies access to its unprecedented understanding and network of 5 million women, to decode emerging trends, cultural insights and attitudes of this unique cohort.


Having given a voice to a generation of modern women, Think Stylist now empowers other brands to build their own authentic connections by decoding the wants, needs and aspirations of women as they evolve through their 20s, 30s and 40s. 

Woman thinking

Our services

Think About

Want to engage Millennial and Gen Z women?

We can upskill your business on their thoughts, attitudes and wants through our trend reports, interactive immersion workshops and landmark white papers.

Think Again

Have a specific question or business problem?

Our bespoke insight studies, tailored to your brief, will equip you with a grounded understanding of the audience and actionable insights to inform strategic business and brand decisions.

Think Ahead

Want to get ahead?

Our always-on connection to our network of more than

5 million women allows us to spot what's coming and help brands prepare for the future. 

Our work

Think Stylist case study
Think Stylist case study
Two thirty year old women shopping
Think Stylist This Is 30 white paper logo

Our landmark white paper reveals the wants, needs and attitudes of today's 30 woman as she reaches the milestone age against the backdrop of a world in permacrisis.

Think Stylist logo

Never miss an insight

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